Here’s Why Your Logo + Branding Matter More Than You Think Let’s get real for a second. You can have the best hands in the biz, the fluffiest fans, or a wax so smooth it’s giving baby’s booty—but if your brand isn’t catching eyes (and hearts), your dream clients might be scrolling right past you. […]

It’s giving free Canva logo Let’s be honest—in a world where everyone with tweezers and a certification is calling themselves a lash artist, what’s actually setting you apart? Your skill? Absolutely. Your premium products? Of course. But if your online presence looks like every other lash tech’s cookie-cutter Instagram feed, potential clients are scrolling right […]

Picture this: You grab your morning coffee, open your laptop, and there it is—an inbox filled with messages from women who are exactly the clients you’ve dreamed of working with. They’re not questioning your rates. They’re not asking “what exactly do you do?” They’re simply saying, “I need to work with YOU. When can we […]

Hey there coach! I can feel your energy and dedication – and you know what? You’ve totally got what it takes to make it big in this space. I know the coaching world can feel pretty crowded sometimes, but once we crack the code of getting you in front of your dream clients, you’ll be […]

Why fonts matter in Website Design I am a new member to the local Women’s Chamber of Commerce in my town and was skimming through the member’s websites to see the vibe of the business community. And one website out of the 100+ that I visited really stood out. It was modern and cool, and […]

How to get Booked Out and Busy with a Website for Estheticians With love from an Esthetician & Website Designer When people ask me how long I have been designing Esthetician websites, I always say 2008 because that was when I first went out on my own as a Solo Esthetician. I built my first […]

The Power of Website Updates: Why You Should Consider a Website Redesign Great websites need beautiful images and can help give your website a fresh and updated look. Try Elevae Visuals stock photos to elevate the vibe. Elevae Visuals When was the last time you updated your website?  Most people get thru the arduous task […]

You Have Mastered Your Skills, but Where Are The Clients? 5 Ways to Build a Clientele You’ve spent countless hours perfecting your skills and honing your expertise as an Esthetician, Makeup Artist, Hairstylist, Lash Artist, Fitness Coach etc…  You’ve got the talent, the creativity, and the passion to create magic, but now you’re faced with […]

I’m an Esthetician too, so I know what a Beauty Business Website needs As a website designer (and esthetician since 2006)  I love looking at other beauty business websites. For me, the best beauty websites have a modern website design, and that is pretty hard to find in our industry. Most estheticians seem to gravitate […]

How Starting a Blog Can Bring New Clients for a Beauty Business Blogging is a great way to connect with potential clients and build your beauty business. When done right, a blog can help you establish yourself as an expert in your field, generate leads, and drive traffic to your website. I spend a lot […]