You Have Mastered Your Skills, but Where Are The Clients? 5 Ways to Build a Clientele You’ve spent countless hours perfecting your skills and honing your expertise as an Esthetician, Makeup Artist, Hairstylist, Lash Artist, Fitness Coach etc…  You’ve got the talent, the creativity, and the passion to create magic, but now you’re faced with […]

As a website designer (and esthetician)  I love looking at other beauty business websites. For me, the best beauty websites have a modern website design, and that is pretty hard to find in our industry. Most estheticians seem to gravitate to the bland and basic websites, that are all words, menus and sometimes an intake […]

How Starting a Blog Can Bring New Clients for a Beauty Business Blogging is a great way to connect with potential clients and build your beauty business. When done right, a blog can help you establish yourself as an expert in your field, generate leads, and drive traffic to your website. I spend a lot […]

Discounting our services when we are doing the same amount of quality work is painful. Here are some tips to building a clientele without always discounting.

Inspired by Martha Stewart – The Swimsuit Model I love to read stories about inspiring female entrepreneurs. Who can’t resist a good successful business woman story?! Especially when age is a factor. A story about an entrepreneur that is a teenager or that started later in life still gets me every time.  Shoot, I’m still […]